Recent Blogs
Discover practical resources for branding and web design, from creative tips to coding tools.
Accessible Design vs Standard Web Design: What Actually Changes
Accessible design vs standard web design isn't a question of looks. Here's exactly what changes in the build, what the law asks, and how to decide which your project needs.
Website vs Social Media for Trades: Which Deserves Your Time First
Website vs social media for trades isn't an either-or. Here's what each does well, where each falls flat, and how to sequence them for a trades or construction business.
Best Website Features for Builders and Contractors Who Rely on Referrals
The website features for contractors that actually convert referrals into booked jobs, ranked by impact, from click-to-call buttons to portfolios, local SEO, and trust signals.
Organic Social Media or Paid Ads: Where Small Businesses Should Start
Organic social media vs paid ads: which should your small business start with? A clear breakdown of cost, speed, reach, and a decision framework by budget and stage.
How Audiology House's Website Balances Accessibility and Modern Design
A close look at the Audiology House project as a real accessible website case study, showing how accessibility and modern design reinforce each other rather than compromise.
How to Set Up Squarespace Booking Pages for Appointment-Based Businesses
A complete, step-by-step Squarespace booking page setup: choosing your method, wiring up Acuity, taking payment, designing for conversions, and fixing what breaks.
Questions to Ask a Graphic Designer Before Starting a Brand Identity Project
The questions to ask a graphic designer before a brand project, covering vetting, interviews, and client discovery, with red flags and a copy-paste checklist.
How to Speed Up a Slow Squarespace Website
A slow Squarespace site usually comes down to three fixable things. Here's how to speed up your Squarespace website, ranked by impact, with a diagnostic to find your specific problem first.
Website Colour Contrast and Font Choices for Accessible Design
A step-by-step guide to accessible website colour contrast: WCAG ratios, how to test colour pairs, fixing failures, colour blindness, font choices, and auditing a whole site.
How to Structure a Portfolio Page for Builders: Photos, Projects, and Proof
A step-by-step guide to building a portfolio page for builders that wins enquiries: how to curate projects, write case studies, stack trust signals, and build a page that loads fast and gets found.
Brand Guidelines: What They Are and Why Every Small Business Needs One
Brand guidelines keep your business looking and sounding consistent everywhere it appears. Here's what they are, what belongs inside, and how to build your own.
Brand Tone of Voice: Why Wording Matters as Much as Visuals
Your brand tone of voice shapes how customers feel about you as much as your logo does. Here's what it is, why it matters, and how to define your own.
Squarespace SEO Basics Every Small Business Owner Should Understand
A plain-language guide to Squarespace SEO for small business owners: page titles, site structure, images, local search, tracking, and a first-week checklist that actually helps you rank.
How Maximum Turbine Support's Rebrand Repositioned a Global Supplier
A close look at what an industrial rebrand case study should really show, using the Maximum Turbine Support repositioning to explain why B2B rebrands play by different rules and how to measure if they worked.
Free Squarespace Tools Worth Using Alongside Your Website
A practical, category-by-category guide to the free and built-in Squarespace tools for small business owners, from payments and invoicing to booking, email and beyond.
Social Media Marketing for Small Businesses: Where to Actually Start
A practical, no-nonsense guide to social media marketing for small business: how to choose platforms, build a strategy, measure results, and start on any budget.
How to Add a Vertical Line in Squarespace
Vertical lines are a simple way to separate content, frame headings, or add a modern touch to your Squarespace design.
5 Essential Plugins for Web Designers
When designing and developing websites I always like to focus on the small details and subtle ways to enhance the user experience. Plugins allow me to do this easily and streamline my workflow.
5 Mockup Websites for Graphic Designers
As a graphic designer, presenting your work in a polished and professional manner is crucial. Mockup websites offer a convenient solution to showcase your designs in realistic settings.
How to style the announcement bar on Squarespace
The Squarespace announcement bar is a section on your website above your main navigation that spans the full width of your website page.